We focus on creative and strategically driven extension
Simple process cycle
RECOGNITION
Ensure your brand is recognized by your consumers
VALUATION
Valuating if your brand is ready for extension & understanding your assets.
RESEARCH
It's time to research which product extension is best fitted for your brand.
EXTEND
Hire an experienced brand licensing agency to help you extend your program.
Rooh Licensing x Licensing Corner
Rooh Licensing is a Brand Licensing & Extension arm for Rooh Media. We closely with most of the Celebrities & Entertainment Brand to strategise the brand extension strategy and roll out program. We also have keen interest in color cosmetic brands & restaurants, lounge industry with the franchise and extension.
Don't miss this amazing big conference and network opportunities to learn brand licensing & extension!
Brand licensing, merchandising & extension is when you use your brand / IP power to engage with consumers in a new-form yet in a strategic partnerships.
Visit: www.licensingcorner.com/licensing101 or watch our videos on youtube by licensing experts.
Yes, anyone can participate!
Rutika is a torch-bearer in licensing industry! Her constant efforts to bring the entire licensing & merchandising community in India together either by her magazine or by the conference and awards she organises, it is amazing how she is at the realm of bringing the licensing revolution in India among brands.
We worked with Rutika for Shemaroo's library of 3500 movies. Rutika's approach to creatively use the nostalgia of iconic dialogues with the minimalist designs for our Brand Licensing Program to entice the younger generations & gen Z was key to the success of Yedaz Merchandise.
Youngsters build the legacy and take the country's future forward and one such young entreprenuer who is constantly breaking glass ceilings, brining in pride for the nation in International marketing is Rutika Malaviya. She is one force that never gives up no matter what tough the situation and her conferences are the great platform for brands to gain knowledge. I love gate-crashing her events. hahaha.
For any brand to monetise its brand value, an extension is the right marketing strategy. This not only allows you to capture newer audiences but also enables to offer a variety to existing customers. But, doing with the right agency is the key and I truly recommend Rooh Media / Rutika for extending the brand as an agency. Under her leadership your brand is sure to succeed and gain popularity in Indian market.